RIGHT
BRAIN
TRAINING

I can’t get off to a strong start
Unless you are appearing in a circus or a music-hall, your audience don't want a big fanfare at the start; nor do they want a pre-rehearsed "joke".

 

Give them a reason for listening: "This is complex, so I've selected the crucial points…"; "You have a decision to make, and this should help you…"; "This is a new angle, so I'd certainly welcome your feedback…".

 
Let them know they are in good hands: "We'll have time for questions before coffee"; "I'll be posting a synopsis on the website tomorrow"; "I sympathise with your difficulties; I used to be a Customer Engineer myself…";
 
Warm them up with a grabber:

Make them do something: "Close your eyes…"; "Make a guess…"; "Raise your hand if…"; "Ask your neighbour…"

 

Show them something arresting: "This is our target: I want to show you how we can…"; "Here's a baby photo: one of your colleagues thirty years ago…"; "

 

Find a personal entry: "I heard Harry talking about this yesterday…"; "Here's the gossip from Massimo…"; "Poor Sven, you've heard this twice before…"

 

Get yourself ready:
Rehearse the first 60 seconds over and over, so you don't hesitate or stumble.

Visit the performance space in advance if you can, and get comfortable.

Click around the other advice sections for more tabloid tips, or

go to Books or contact us for a fuller treatment.

 

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